{'It’s like they’ve erupted out of someone’s subconscious': how horror came to possess contemporary film venues.

The most significant shock the cinema world has encountered in 2025? The resurgence of horror as a dominant force at the UK film market.

As a category, it has notably surpassed earlier periods with a annual growth of 22% for the UK and Ireland film earnings: £83.7 million in 2025, against £68 million the previous year.

“Previously, zero horror films made £10 million in the UK or Ireland. Currently, five have surpassed that mark,” says a cinema revenue expert.

The big hits of the year – Weapons (£11.4m), Sinners (£16.2 million), The Conjuring Last Rites (£14.98m) and 28 Years Later (£15.54 million) – have all hung about in the cinemas and in the audience's minds.

While much of the expert analysis highlights the singular brilliance of certain directors, their triumphs suggest something shifting between viewers and the genre.

“Many have expressed, ‘You should watch this even if horror isn’t your thing,’” states a film distribution executive.

“These productions twist traditional elements to craft unique experiences, resonating deeply with modern audiences.”

But apart from artistic merit, the ongoing appeal of spooky films this year implies they are giving audiences something that’s highly necessary: catharsis.

“Currently, cinema mirrors the widespread anger, fear, and societal splits,” observes a genre expert.

A scene from 28 Years Later, a major horror success this year, featuring Aaron Taylor-Johnson and Alfie Williams.

“Scary movies excel at tapping into viewers' fears, amplifying them, allowing you to set aside daily worries and concentrate on the on-screen terror,” remarks a noted author of vampire and monster cinema.

In the context of a global headlines featuring war, border tensions, far-right movements, and environmental crises, ghosts, monsters, and mythical entities resonate a bit differently with viewers.

“I read somewhere that the success of vampire movies is linked to economically depressed times,” states an performer from a recent horror hit.

“The concept reflects how economic systems can drain vitality from individuals.”

From film's inception, societal turmoil has shaped horror.

Scholars highlight the rise of early cinematic styles after the the Great War and the chaotic atmosphere of the post-war Germany, with films such as early expressionist works and a pioneering fright film.

This was followed by the economic crisis of the 30s and classic monster movies.

“Consider the Dracula narrative: an outsider from the east brings a corrupting influence that permeates society and challenges its heroes,” notes a commentator.

“Thus, it mirrors widespread fears about migration.”

A 1920s film, The Cabinet of Dr Caligari, mirrored post-WWI societal tensions.

The phantom of migration shaped the newly launched rural fright The Severed Sun.

The creator elaborates: “My goal was to examine populist trends. For instance, nostalgic phrases promising a return to a 'better' era that excluded many.”

“Also, the concept of familiar individuals revealing surprising prejudices in casual settings.”

Perhaps, the present time of celebrated, politically engaged fright cinema started with a clever critique launched a year after a contentious political era.

It sparked a new wave of innovative filmmakers, including a range of talented artists.

“It was a hugely exciting time,” comments a director whose film about a deadly unborn child was one of the era’s tentpole movies.

“I believe it initiated a trend toward eccentric, high-concept horror that aimed for artistic recognition.”

The same filmmaker, who is writing a new horror original, adds: “In the last ten years, public taste has evolved to welcome bolder horror concepts.”

A groundbreaking 2017 satire paved the way for a new era of socially aware horror.

At the same time, there has been a reappraisal of the overlooked scary films.

Earlier this year, a nicke l venue opened in a major city, showing underground films such as a quirky horror title, a classic adaptation and the 1989 remake of the expressionist icon.

The fresh acclaim of this “gritty and loud” genre is, according to the theater owner, a straightforward answer to the formulaic productions pumped out at the box office.

“It counters the polished content from big producers. The industry has become blander and more foreseeable. Numerous blockbusters share the same traits,” he says.

“In contrast [these alternative films] are a bit broken. It’s like they’ve erupted out of someone’s subconscious and been planted out there without corporate interference.”

Scary movies continue to disrupt conventions.

“They have this strange ability to seem old fashioned and up to the minute, both at the same time,” notes an specialist.

In addition to the return of the mad scientist trope – with several renditions of a classic novel imminent – he predicts we will see scary movies in the near future addressing our present fears: about tech supremacy in the near future and “monstrous metaphors in power structures”.

At the same time, “Jesus horror” The Carpenter’s Son – which tells the story of holy family challenges after Jesus’s birth, and features well-known actors as the holy parents – is set for release later this year, and will undoubtedly create waves through the faith-based groups in the America.</

Tracy Phillips
Tracy Phillips

Elena is a certified gemologist with over 15 years of experience in diamond trading and investment analysis, specializing in market forecasting.